The Art of Fragrance
A signature of intensity.
Value comes from concentration, material and restraint — never from superlatives.
The concentration
35%
Perfume Oil
Crafted with 35% perfume oil.
35% perfume oil describes the share of fragrant components in the formulation. It is a product figure that can be verified.
Statements about longevity, effect or quality ranking are made only once they are substantiated. Product designation and concentration will be finally confirmed before market launch.
Material and form
The bottle is part of the fragrance.
A faceted relief, warm gold, an ornamented shield carrying the HERB wordmark. The bottles are finished; their design remains unchanged.
White and black carry the same architecture in two temperatures — light and depth.
Our language
Few words. High impact.
International, sensual, precise — never loud. No interchangeable luxury phrases, no superlatives without proof.
YOUR WORLD. YOUR SIGNATURE.
Every arrival leaves an impression.
Freedom has its own signature.
Presence is a personal signature.
Luxury is a state of mind.